How do you respond when a customer has just finished relating the negative experience they had with your product. Do you react defensively—or thank them for their candor? 

In this course, you’ll learn why customer feedback is important and how to solicit it effectively. Then, you’ll explore ways to respond to positive, neutral, and negative feedback so that you can use the information you get to make changes for the better.

Providing great customer service is crucial to any successful business. Customer service representatives not only assist customers with products and services, but also make them feel valued. Contrary to popular belief, customer service isn’t about the customer always being right—it’s about building positive relationships, making them feel heard, and solving problems with care.

Whether you’re new to customer service or a veteran looking for fresh strategies, this course teaches critical skills that will take your customer service game to the next level. Learn valuable customer service strategies, how to effectively work with different customer personality types, advice for recognizing and overcoming empathy fatigue—a common sign of stress in customer service roles—and tips for helping customers troubleshoot issues.

The health of a business depends on the strength of its customer relationships. Yet every interaction is different—what pleases one customer won’t necessarily pass muster with the next one. So, how do you provide effective customer service across the board? And what takes a customer experience from adequate to excellent?

This course will zero in on the fundamentals of customer service. You’ll learn how customer service impacts a business, how to balance being personable and being professional, and how you can meet and exceed customer expectations. By the end of the course, you’ll have a solid foundation of customer service skills you can put into practice.